Tag / social media
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How Instagram Changes the Way We Shop Online
This month Instagram has announced that it is testing the ability to allow customers to buy goods directly within its app. This feature is currently only available for 23 brands in the…
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In Conversation with Twitter
In February tech journalist Kara Swisher interviewed Twitter CEO Jack Dorsey for 90 minutes, using Twitter. The interview was supposed to be a simple “Twitter chat” with people following the conversation using…
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Why You Should Use Interactive Instagram Story Ads
Instagram has announced that it has added interactive elements to adverts that make use of the Stories format. Advertisers can now add polls and sliders to encourage people to interact with their…
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Facebook’s Holy Trinity of Chat
Last month The New York Times received leaked information from four Facebook employees that the platform is moving to integrate its three messaging platforms – Instagram, WhatsApp and Messenger. They revealed that…
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LinkedIn Live video streaming service
LinkedIn has announced the launch of its new live broadcast service. This new feature will allow selected users to broadcast live video on the platform. The rest of us may have to…
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Instagram IGTV promotions and public collections
Instagram has been strangely quiet about the performance of its standalone long-form video app IGTV. Given that it rarely refrains from blowing its own trumpet we can only assume that IGTV isn’t…
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Facebook seizes control of your Ad Budgeting. Good or bad?
Facebook currently allows you to set your Ad budget at the Ad Set level. Soon you will be forced to set the budget at the Campaign level. (Btw, if that sentence meant…
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What’s New in Social Media // March 2019
Hello and welcome to your monthly instalment of social media goodness. Turns out there’s some really interesting stuff going on in the world. Who knew? And if you’ve already got reading fatigue……
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What’s New in Social Media // February 2019
Hello and welcome to my latest blog. I was recently given my own profile page on SocialBrighton.com so if you’d like to find out my favourite film or celebrity crush you can…
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LinkedIn Launches New Advertising Tools
This month LinkedIn continued it’s metamorphosis into a fully-fledged social (media) butterfly. Tortured metaphors aside, it’s clear that LinkedIn is incorporating the best features from other social networks but moulding them to…
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