Tag / social media
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Emojis in marketing – how to use them effectively
This blog will tell you everything you need to know about emojis. What they are, how to find them, what they mean and how they could help you in your marketing across…
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5 Strategies for Organic Instagram Growth
The struggle to grow organically on social media is something that many businesses have faced in recent years. It has become progressively harder to grow online without a budget, especially on Facebook…
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The Future of Social Media
As a new addition to the Social Brighton team, this is my first blog post. It took me a while to gain enough confidence to start this blog, but I figured nothing…
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How Instagram Changes the Way We Shop Online
This month Instagram has announced that it is testing the ability to allow customers to buy goods directly within its app. This feature is currently only available for 23 brands in the…
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In Conversation with Twitter
In February tech journalist Kara Swisher interviewed Twitter CEO Jack Dorsey for 90 minutes, using Twitter. The interview was supposed to be a simple “Twitter chat” with people following the conversation using…
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Why You Should Use Interactive Instagram Story Ads
Instagram has announced that it has added interactive elements to adverts that make use of the Stories format. Advertisers can now add polls and sliders to encourage people to interact with their…
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Facebook’s Holy Trinity of Chat
Last month The New York Times received leaked information from four Facebook employees that the platform is moving to integrate its three messaging platforms – Instagram, WhatsApp and Messenger. They revealed that…
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LinkedIn Live video streaming service
LinkedIn has announced the launch of its new live broadcast service. This new feature will allow selected users to broadcast live video on the platform. The rest of us may have to…
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Instagram IGTV promotions and public collections
Instagram has been strangely quiet about the performance of its standalone long-form video app IGTV. Given that it rarely refrains from blowing its own trumpet we can only assume that IGTV isn’t…
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Facebook seizes control of your Ad Budgeting. Good or bad?
Facebook currently allows you to set your Ad budget at the Ad Set level. Soon you will be forced to set the budget at the Campaign level. (Btw, if that sentence meant…
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