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Top 10 Twitter Tips for Business

Top 10 Twitter Tips for Business

I recently put together my Top 10 Tips for making the most of Twitter for your business, recently published in the Brighton & Hove Independent. If you use Twitter for your business,I hope these tips will help you improve what you’re doing.

These are a taster of what you can learn in my Twitter Masterclass for Business Course – check here for upcoming dates.

Top 10 Twitter Tips

  1. Have a goal. Knowing why you’re using Twitter and how it’s helping your business will ensure so the time you invest is worth it and keep you focused.
  2. Be discoverable. Make the most of your profile by writing a bio that really captures what you’re about and ensure your website links to your Twitter account.
  3. Find your voice. While it can feel hard to be authentic if you’re representing an organisation, it’s important to find a voice that represents your business and that your followers can relate to.
  4. Think brevity. Learn to get your message across in 140 characters. Try taking key points from an article or blog and make a list of snippets you can share. It can take a bit of practice and a little grammatical compromise!
  5. Learn from others. Take note of how other businesses use Twitter and note what you like and dislike. This will help you to shape your own online presence.
  6. Be creative. Use a variety of images, video and links to provide a varied and visually eye-catching Twitter feed.
  7. Remember to listen as well as talk. Using a tool such as Tweetdeck, keep an eye on topics or keywords that are of interest to you. Whether it’s an event, product or a competitor, get real time updates of relevant activity.
  8. Use Twitter lists. Organise people you follow into lists to make it easier to stay up to date with them.
  9. Add value to your followers feeds. Whether you’re sharing useful, informative or entertaining content, share something that your followers want.
  10. Be social. The more you put into Twitter, the more you’ll get out of it!

in case it’s helpful, feel free to download a PDF – Top 10 Twitter Tips Handout