Author: Kerry

A mixture of social media news, tips, advice and ramblings

#SMTips – What is your social media goal?

#SMTips – What is your social media goal?

Set SMART objectives for your social media strategy that are aligned with your business goals. Then you can be sure all your activity on social has a purpose. If your goal is to generate revenue via your website, look at what your current website traffic is and how much of it comes from your social […]

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Open 4 Business ‘Digital & You’ Event: Social Media Speaker

Open 4 Business ‘Digital & You’ Event: Social Media Speaker

I’ve been asked to deliver a talk at this exciting new event, ‘Digital & You’, organised by the Open 4 Business initiative of Mid Sussex District Council. I’ve always thoroughly enjoyed being a social media speaker in the past and love the opportunity to answer people’s questions. The aim of the event is to empower companies […]

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Social Media Manager

Social Media Manager

Required: Social Media Manager Hours: approx 12-15 hrs per week. Flexible days and hours. Pay: negotiable dependent on experience. Place of work: part office based (Palmeira Square, Hove), part remote. Role We’re a small business offering social media training, consultancy and management. We are looking for a social media manager to manage both in-house and client […]

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New role: Membership & Media Coordinator

New role: Membership & Media Coordinator

New Social Media Role I am very excited to be working with Worthing Golf Club to recruit for a brand new position. This is a great role for the right candidate who is keen to pursue a career in either sports management or digital marketing, gaining valuable experience at at a busy sports club in this membership and […]

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Social Media Strategy #2 Understanding your audience

Social Media Strategy #2 Understanding your audience

This is the second of a series of blog posts about developing a social media strategy for your business. If you’d like to read the first post about setting objectives, click here Understanding your audience So you’ve identified what you want to achieve by using social media, so now let’s look at who your target […]

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The One Thing Most People Get Wrong on Twitter

The One Thing Most People Get Wrong on Twitter

You’re not alone In almost every training session I have delivered this Twitter fact is the one that people are most surprised to learn.  It really is so simple that people can’t quite believe that they didn’t know it already! But as a wise friend once said: “You don’t know what you don’t know!” This might not be particularly […]

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What does a business gain from using social media?

What does a business gain from using social media?

Business Opportunities Online marketing and in particular social media, has become a huge part of everyday life and millions of people, your customers included, are communicating on social networks. So it makes sense to get some social media training and join in, right? Well, yes, but jumping in head first without a plan is not going […]

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Do I Need a Social Media Plan?

Do I Need a Social Media Plan?

Many small businesses I work with are pretty sure they need to have a social media plan… because everyone else seems to. There was a time when the owner of a new business wondered whether they needed to have a website or not! And look what happened there. Social networks are here to stay and […]

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